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UX Research, User Journeys, and UX Writing

USER PERSONAS & SOCIAL MEDIA: Worked with marketing, product, SEO, and UX to interview employees and potential users to create user personas, draft an editorial calendar, and hire writers for a blog launch of a healthcare company
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USER PERSONAS & BRANDING: Created a video compiling user interviews for the launch of a product into a new market for an ad agency.
USER PERSONAS & USER JOURNEYS: Defined user journeys and created new landing pages for the rebranding of a media company.
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UX WRITING for in-product copy for META
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UX WRITING across departments for SaaS company
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