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META: Content Design

I worked on a team -- engineers, content strategist, UX designer, UX researchers -- on the UX writing at different user journey points for the launch of a new Meta product, Collaborative Ads.

The home page. We worked with several departments on their own journeys from the home page to their products.

I drafted copy for both the client-facing product and the user-facing product.

The home page. We worked with several departments on their own journeys from the home page to their products.

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